Mailchimp Training

Do you find email frustrating? Are you avoiding it? From deciding what to write, to using the software … urgh. We get it! Come and learn how to make it easier.

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Ready to send better email with Mailchimp?

Learn to create beautiful and smart email messages to send to the lovely humans in your community.

It’s easier than you might think – especially when you have a team on your side who has figured out all the tech stuff.

Imagine checking your email reports to see lots of opens and clicks, and receiving replies saying your email messages are appreciated and new people you’ve never met before would like to work with you. Pretty delightful, hey?

You might also like to picture a sparkly future, where your email system sends beautifully designed automated messages to new people who join your community.

You build it once, and the system takes care of them day-after-day, email-after-email.

It’s kinda like having a friendly robot on your side, who creates an amazing customer experience, every-single-time!

Sound good? Book in for an upcoming session.

Upcoming sessions:

  • Skill Shop: Friday 15 February 2019
  • Get It Done Session: Friday 22 February 2019

Each session is three hours from 9:30 am to 12:30 pm. You start with the Skill Shop and then come to a Get It Done Session, whenever you can, to get feedback and extra support.

Location: Our studio at 99 Tenth Ave, Inglewood Western Australia.

About the Mailchimp Skill Shop

It’s a three-hour in-person skill development session. You’ll learn both the tech and the creative sides of email for business, including how to grow your email list.

Most importantly, you’ll understand how to design good-looking and engaging email messages you’re excited to send, and your clients love to receive.

By the end of our time together, you’ll know what to write about, how to find and edit images, craft subject lines, set up advanced email forms on your website and, of course, how to write the actual email! That’s kinda essential, right?

We’ll also show you how to schedule automated email sequences, which save you time and energy in your business. When you embrace this feature, you’ll welcome people into your world, as soon as they sign up to your email list.

It’s a great way to strengthen your relationships, look after your community and increase your sales. This, in turn, helps you expand your reach and your impact.

Which email software?

We love, use and teach Mailchimp. It’s a clever email software tool, which is free for your first 2,000 subscribers and 12,000 emails per month, then a small fee per email.

Once you reach this level, you can set up a monthly subscription or use pay-as-you-go credits which offer flexibility if you’re just getting started.

Mailchimp is a world-leading software and is fantastic to use, once you know the ropes. There’s a little bit of a learning curve, however, it’s worth investing time to benefit from the power of it to grow your beautiful business.

It’s also the only widely-used email software, which includes the drip-feed automation feature for free for your first 2,000 people. Yay for free stuff!

We also love how Mailchimp is still privately owned by the same two guys who started it, even though it’s grown and grown. The customer service team is excellent and they truly care about your success.

Another fun reason we love the ethos of Mailchimp. They send out fun swag! If you reach out to customer support to ask a question and are nice about it, they often send out tee-shirts, beanies and socks #hottip. They’re our kind of humans.

What results can you expect?

By improving your approach to email, you’ll increase your connection with those on your email list. When you do this consistently, you’ll increase enquiries, referrals and revenue.

The effort you put into email is one of the most reliable ways to increase your sales. It does take time, and learning a few new skills, however, it’s worth it.

You’ll also save money in your business, as you won’t need to outsource this skill. If in the future you decide to outsource it, you’ll know the language to use and understand the capability of the technology.

How’s that for a smart long-term investment? Kinda like the shoes you know you’ll get at least 100 wears out of. Cost per wear is absolutely a thing!

Where are the sessions held?

We host the training sessions at our studio, The Joy Society in Inglewood, Perth (view map of location).

There’s plenty of free street parking just outside our studio, and the #950 bus runs between Perth CBD and Morley and will drop you at the corner of Beaufort Street and Tenth Ave, one minute from our studio. Easy!

What’s included in the Mailchimp Skill Shop?

The session is designed to help you move forward with more ease and less frustration. There are six steps, plus plenty of time for questions along the way.

You’ll also receive a digital guidebook to take home, which includes the step-by-step instructions of everything you’ll learn in the Skill Shop. It’s a great resource to refer back to.

You won’t need to worry about taking notes, forgetting a process, or missing any steps – you can just come along to listen, learn, and meet other like-minded business owners.

Take a look below for a list of what you’ll learn in each step.

Step #1:

In these first few steps, we’ll teach you the “tech” side of Mailchimp. Step #1 starts with a walkthrough of how to create your Master Template, including:

  • How to create, save, and duplicate an email template.
  • How to add words and images (in the right way, to play nice with Mailchimp).
  • Useful email design features and tips.
  • Inserting your brand elements (logo, font and colours).
  • Inserting your social media links.
  • Inserting a video.
  • Designing a signature image in Canva.

Step #2

In this step, we’ll take you through the full tech setup of an automation. You’ll learn:

  • What email automation is, and how it can grow your business.
  • How to build and/or import an email list to suit segmentation.
  • Scheduling ‘triggers’ for your automation.
  • How to preview and test your emails.

Step #3

Next, we’ll show you how to access your reports and statistics for your automation, and teach you what to look for in each metric so that you can improve your email messages and get the best results. You’ll learn:

  • How to set up your industry statistics.
  • How to compare your click rate, open rate, bounce rate, and contact rating.
  • How to use your statistics to improve your email subject lines, content, and call-to-actions.
  • Ways that you can segment your audience to improve your click and open rates.

Step #4

In the last step, we’ll demo how to link your website up with your Mailchimp account, using form integrations and hidden fields. You’ll learn:

  • Our best form builder recommendations.
  • What an API key is and how to create one in Mailchimp.
  • How to create and design a form.
  • How to configure your Mailchimp feed.

This step will save you so much time trying to figure this out yourself. No more dated YouTube clips or trying to decipher plugin instructions. Let us share our experience with you.

Step #5

Once you’ve got a good understanding of the tech stuff, we move onto the content creation side of email. You’ll learn:

  • Our best tips and tricks we use to create email content, for ourselves and our clients.
  • How to write a great subject line.
  • How to improve your writing to connect with your audience.
  • How to structure your emails to make them easier to read.
  • Case study examples and their success stories.

Step #6

To finish, we’ll give you our list of useful resources and our fave online tools you can use to guide you and get quality feedback, for free!

  • Our best copywriting blogs to follow.
  • Where to find quality free images for your email updates.

Our favourite useful digital resources and additional training programs.

BOOK YOUR TICKET


There are three ticket options, let us know if you have any questions.

Skill Shop for JOY Members

$267+GST

If you’ve been to a workshop or mentoring session with us before, book this option.

3 x hour skill development session.
Step-by-step digital guidebook.

BOOK NOW

Skill Shop for Non-Members

$297+GST

If you’ve not yet been to a paid program or workshop with us, book this option.

3 x hour skill development session.
Step-by-step digital guidebook.

BOOK NOW

Skill Shop + Get It Done Session

$327+GST (save $17)

Learn + build your email system.

6 x hours of mentoring and support.
Step-by-step digital guidebook.

BOOK NOW

Feedback from other attendees

Here’s what a few of the attendees said about our Mailchimp skill development programs:

“I can’t believe I had access to a free tool like Mailchimp but wasn’t fully utilising it! Thank you for opening my eyes up to the power of it!” – Gillian.

“Great information – very clear and concise and a fun, friendly environment.” – Julie.

“I really enjoyed the work structure of the Get It Done Session, as I get easily distracted. It’s also awesome having people who are basically experts to guide you.” – Jess.

“THE MOST IMPORTANT THING IN LIFE IS

to stop saying “I wish” and to start saying “I will”. Charles Dickens

Questions?

If you have any questions or would like to know when we’re running the next series, please get in touch, we’d love to hear from you.

Unable to attend?

If you’re unable to attend any of the sessions you’ve booked in for, you’re welcome to pass along your ticket to a friend. Please just let us know as soon as possible so that we can update the contact details.

Please email georgia@thejoysociety.com.au with the new person’s name and which session it relates to. Thanks!

As we’re keeping the groups small and the pricing economical, we’ve decided not to offer refunds at this time. Thanks for your understanding.

Add a Get It Done Session

If you’d like some extra guidance to get everything humming along nicely inside of Mailchimp, come along to a Get It Done Session.

We host these once a month at The Joy Society studio, all are welcome!

It’s a three-hour in-person session, where you’ll bring your laptop and get stuff done side-by-side with other business owners.

It’s kinda like a co-working set up, as we mostly work silently side-by-side, however, we can jump into another room to speak to each other, and we encourage everyone to give feedback in the breaks.

You can also ask any questions you like, about email, social media, strategy, growing an ethical business, brands of tea we like, you name it, we’ll answer it.

It’s also lovely as you’ll meet other like-minded business owners and learn from their experiences as well.

To keep things on track, we use the Pomodoro Productivity Method, working in sprints of 25 minutes and then taking a break for five minutes. It helps you get lots done and keeps your mind fresh for three hours.

Other benefits of the Get It Done Sessions include:

  • Accountability: we’ll help you stick to your goals, and get some solid work done!
  • Tech support: to troubleshoot any tech questions you have.
  • Support: we’re here to offer a fresh set of eyes and encouragement to keep at it.

The sessions also include our handy Get-It-Done planning templates.

If you’re keen to get an email automation built, we recommend you bring along your raw notes and images. You should be able to get at least five emails done in the session.

We’ll explain how to prepare for your first Get It Done Session at the Skill Shop, so you can make the most of the time we have together.

Which sessions to attend?

Ideally, attend both sessions to gain the most benefit – if you can. That’s one Skill Shop and one Get It Done Session.

You can space them out, however, it’s great to take action whilst the knowledge is fresh in your mind, so plan to come to both sessions in the same month if you can.

You’re very welcome to attend more than one Get It Done Session, for further feedback and support to get things done.

If you’re not sure which session suits you, email us at georgia@thejoysociety.com.au

One email at a time

Email communication is a skill which will support your business growth for many years to come.

It’s still one of the most effective ways to build a personal relationship with your clients, and we love helping other business owners get better and better at it, one email at a time!

We look forward to meeting you soon.

BOOK YOUR TICKET


There are three ticket options, let us know if you have any questions.

Skill Shop for JOY Members

$267+GST

If you’ve been to a workshop or mentoring session with us before, book this option.

3 x hour skill development session.
Step-by-step digital guidebook.

BOOK NOW

Skill Shop for Non-Members

$297+GST

If you’ve not yet been to a paid program or workshop with us, book this option.

3 x hour skill development session.
Step-by-step digital guidebook.

BOOK NOW

Skill Shop + Get It Done Session

$327+GST (save $17)

Learn + build your email system.

6 x hours of mentoring and support.
Step-by-step digital guidebook.

BOOK NOW

Grow Your Business With Canva

Would you like to be able to create your own graphic designs? Save money and time in your business by learning Canva.

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About the workshop series

Come along to this two-part, in-person workshop series, where you’ll learn how to use Canva, a free online design tool.

Whilst it’s an amazing tech tool for your business, it can take a little bit of getting used to. The workshops are designed for both beginners and those who’ve had a go at Canva, but found it a bit frustrating.

What can you create with Canva?

Once you know the ropes, you’ll be whipping up designs for everything in your business … and perhaps even your next birthday party invitations!

You can design digital graphics (e.g. for social media or websites) or print items (e.g. postcards, flyers, business cards or posters). Anything you wish!

You don’t need to be a tech wiz or great with design, that’s the beauty of using Canva, it makes design easier for you, plus we’ll be there to guide you step-by-step.

Choose one or both workshops:

The first workshop is a detailed demonstration of Canva, with tips on how to get the best results. The second will help you to create your own personalised designs:

Skill Shop – Tuesday 27 November 10am to 1pm:

A three-hour step-by-step walk through of the free design software Canva, plus how to find free images and layout your designs, using professional design tips. You’ll also learn how to prepare files for social media, websites and to send to print.

$127+GST for 3 hours – book tickets below.

You’ll also receive a copy of our workshop notes and slides, as an extra digital resource!

All up, you’ll learn…

  • How to use this amazing free product
  • The benefits of Canva + what you can use Canva for
  • Step by step instructions on how to set up your account
  • How to operate the tools… Including how to upload images/logo
  • Digital designs e.g for Facebook, Instagram + your website
  • How to get your designs to look amazing
  • Print design guidance
  • Which printers we recommend
  • Extra handy tips and tricks

*5 places available.

 

Get it Done Session – Tuesday 4th December 10am to 2pm: 

A four-hour workshop where you’ll bring your laptop and create your beautiful designs. We’ll be there to guide you, answer questions and troubleshoot anything you’re not sure on. You must have completed the Skill Shop prior to attending this workshop.

The Get It Done Session includes…

  • Four hours of dedicated time to design materials for your business.
  • One-to-one guidance from our team, to answer questions and troubleshoot anything you’re not sure on.
  • Encouragement to complete a batch of social media content or a print material design.
  • Our Get-It-Done planning templates.
  • Light snacks and refreshments.

*5 places available.

See pricing and grab your tickets below…

Where are the workshops held?

We’re hosting the workshops at The Joy Society Studio. There’s plenty of affordable parking and easy access to public transport nearby.

Ticket options


SKILL SHOP ONLY

$127+GST

3 Hours

A detailed demonstration of how to use Canva in your business. Learn how to create digital files for social media or your website, plus how to prepare files for print, such as postcards, flyers and business cards.

We also show you where to find beautiful and free photos.

Includes a digital guidebook for you to keep.

Tuesday 27 November 10am to 1pm

Maximum 5 attendees.

Sold Out

EARLY BIRD PRICE - BOTH SESSIONS

$222+GST

7 Hours

To learn Canva and have support as you put your own designs together, book both workshops. By the end of both sessions you’ll have a suite of graphic designs in your own branding, ready to use in your business.

Tuesday 27 November 10am to 1pm

and

Tuesday 4 December 10am to 2pm

Includes digital guidebook on how to use Canva.

Maximum 5 attendees.

 Sold Out

BOTH SESSIONS

$247+GST

7 Hours

To learn Canva and have support as you put your own designs together, book both workshops. By the end of both sessions you’ll have a suite of graphic designs in your own branding, ready to use in your business.

Tuesday 27 November 10am to 1pm

and

Tuesday 4 December 10am to 2pm

Includes digital guidebook on how to use Canva.

Maximum 5 attendees.

 Sold Out

GET IT DONE SESSION - MEMBERS

$47+GST

4 Hours

Join us in a 4 hour session where you can work on anything in your business, from social media, design, canva and email marketing.

Tuesday 4 December 10am to 2pm

Maximum 5 attendees.

This ticket is for attendees that have previously attended a Joy Society workshop.

Book Now

GET IT DONE SESSION - NON MEMBERS

$97+GST

4 Hours

Join us in a 4 hour session where you can work on anything in your business, from social media, design, canva and email marketing.

Tuesday 4 December 10am to 2pm

Maximum 5 attendees.

This ticket is for attendees who haven’t attended a Joy Society workshop before.

Book Now

Workshop Feedback


See inside a workshop


Who is it for?

Anyone who wants to create gorgeous digital and print items, without always needing to recruit a graphic designer.

You don’t need to be great at design or technology to use Canva, it’s used by millions of people around the world and is designed to be user friendly, once you learn how it works.

What results can I expect? 

You’ll understand the power of Canva and how you can use this free online design tool to create your own beautiful designs.

This is a skill which will support your business growth for many years to come. You’ll have the ability to create professional graphics quickly and easily.

If you come to both sessions, you could expect to get all of your social media graphics done for at least three months, or your print items ready for the year ahead.

Feedback on our previous workshops

Here’s what a few of the attendees said about our last Canva workshop series:

“Jess was great, she was so lovely and helpful, full of knowledge” – Lauren

“The one on one help was invaluable” – Sue

“Jess you’re amazing!” – Rebecca

“This was an excellent workshop! Great examples, resources and ideas. Invaluable for both personal & business use.” – Julie

“Jess was warm, approachable and full of knowledge. With our goals and interest their goal for the workshop. We had help, support and guidance at our fingertips. I am feeling inspired! Thank you.” – Felicity

“So great to find a local website & social media design company with a wonderful team of talented ladies. Thanks.” – Sarah

“Absolutely brilliant! Such a great investment for my business. I feel it will now save my money on my graphic design budget – as I can not do a LOT or this myself. Thanks!” – Jana

Questions?

If you have any questions about Grow Your Business With Canva or would like to know when we’re running the next workshops, please get in touch, we’d love to hear from you.

Unable to attend?

If you’re unable to attend any of the sessions you’ve booked in for, you’re welcome to pass along your ticket to a friend. Please just let us know as soon as possible, so that we can update the contact details.

Please email jess@thejoysociety.com.au with the new person’s name and which session date/s it relates to. Thanks!

As we’re keeping the groups small and the pricing economical, we’ve decided not to offer refunds. Thanks for your understanding.